Expert Insights: An Interview with Paul Blaise, Blaise Media
Paul Blaise is the principal of Blaise Media, a video marketing project studio with deep experience in healthcare. A long-time partner of Nobles Global Communications, Paul has more than three decades of experience in video, programming, creative and production, and...
Expert Insights: An Interview with Brad Perriello, MassDevice
Brad Perriello cofounded MassDevice.com with Brian Johnson in 2009. Since then, the online publication has grown to become the go-to source for quality news coverage on the med-tech industry with more than 100,000 readers a month. We talked with Brad about MassDevice,...
Expert Insights: An Interview with Kristine A. Morrill, co-founder of medeuronet
Kristine A. Morrill is a commercialization expert with more than 24 years of experience in both the U.S. and European healthcare industries. Previously the head of communications for Europe, Middle East and Africa at Bausch + Lomb, Kris founded KAMCommunications, now...
Expert Insights: An Interview with Dan Coyle – Senior Manager, Human Capital, Deloitte Consulting
Dan Coyle is a two-decade veteran of the employee health benefits industry who advises corporate clients on all aspects of their health and welfare plans. Serving primarily large companies with more than 1,000 employees, he specializes in the employer implications of...
Can we talk for a moment about Steve Jobs?
Not about the man so much as the myth. Steve Jobs has become a larger-than-life legend that even death has not managed to diminish. Synonymous with innovation, elegance and getting every consumer to want something they never knew they needed, he is the modern-day...
Expert Insights: An Interview with Paula Rutledge, Legacy Medsearch
Paula Rutledge is the president of Legacy MedSearch, a retained recruitment firm specializing exclusively in the medical device industry. Since 2005, Paula and her team have successfully matched employers and candidates across the clinical and technology spectrum,...
Brave New World for Amputees
The twenty-first century has seen groundbreaking improvements in prosthetics for amputees, and developments continue at a rapid rate. The Department of Defense’s Hand Proprioception and Touch Interfaces (HAPTIX) program has been working with rehabilitation experts at...
From the Healthcare Marketing Trenches
Promoting healthcare products is always a challenge, and as the market changes and grows, several areas need to be addressed. The top issue concerns making patient engagement strategies a priority for healthcare companies. With a higher emphasis on value-based care,...
The Difference Between Sunscreens in the U.S. vs Europe
It is jokingly said that the United States and Great Britain are two countries separated by a common language. What’s not so funny is the fact that the Brits—and other Europeans—use sunscreen considered superior to the lotions available in the U.S. To understand the...